SHOW NOTES

What you do if you heard that a child went the first half a school year without lunch? Susan Elwer found herself in this exact position in 2016 and knew she HAD to do something about it. Having been raised in a single parent household that relied on welfare, Susan couldn’t standby not being part of the solution to end childhood hunger.

So in 2017, Susan launched Spoonful Apparel (formerly Hands & Feet) which creates apparel with inspiring messages and donates 50% of its profits to organizations who are working to end childhood hunger in the United States.

In this episode we talk about Susan’s first few years in business, their long-term vision, and unique localization strategy for giving back!

Get 10% off your next purchase at SpoonfulApparel.com using the code BEYOND!

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In this episode, we cover:

• Susan’s unique motivation for starting Spoonful Apparel
• Why the company’s name changed after a few years, and
• How when you purchase from Spoonful Apparel, you’re helping your local community

Resources and links mentioned:

• Connect with Spoonful Apparel on Facebook, and Instagram
• Connect with Way Beyond Ordinary on Facebook or Instagram!
• Don’t miss last week’s episode with Susie Moschkau of Flip ‘Em The Bird!